Hayley Keown

Public Relations Director at Barkley

Hayley Keown has a diverse background in public relations and marketing. Hayley started their career as an intern at RDG Advertising in 2009. Hayley then worked at Wicked Creative as a Public Relations Account Executive, where they quickly rose to an Executive role. At Wicked Creative, they were responsible for press distribution, securing media, writing, editing, social media management, and event planning.

Keown then joined Olive Creative Strategies as a PR Account Supervisor, where they led the public relations and marketing for various lifestyle, entertainment, and consumer interest clients. Hayley'sresponsibilities included strategic planning, client management, media relations, and account supervision.

After Olive Creative Strategies, Keown joined Kendra Scott as a Community Relations Manager. In this role, they acted as the brand manager and community relations planner for the Kansas City area. Hayley generated brand awareness through marketing tactics, media relations, and partnerships with local organizations and influencers. Hayley also executed philanthropic collaborations, resulting in significant donations to local organizations.

Currently, Keown is working at Barkley as a Public Relations Director. Hayley'srole involves managing and executing communication and public relations needs for national brands in the CPG, fashion, and retail sectors. Hayley works with editors and producers to place client stories in the media and activates influencer programs to support client campaigns.

Hayley Keown began their education at Faith Lutheran Jr./Sr. High School in 2003 and completed their high school education there in 2006. Following that, they attended the University of Nevada, Reno from 2006 to 2010, where they obtained a Bachelor's Degree. During their time at the university, they focused their studies on Journalism, Advertising, and Creative Writing.

Links

Timeline

  • Public Relations Director

    June, 2020 - present

  • Public Relations Account Supervisor

    June, 2018