Lauren Coquereau

Lauren Coquereau is an accomplished e-commerce and digital strategy professional with extensive experience in various roles across prominent companies. Since March 2023, Lauren serves as Directrice E-Commerce at ba&sh. Prior to this, Lauren was Head of E-Commerce/Digital at IZIPIZI from August 2018 to March 2023, and Directrice E-Commerce et Digital at ELEVEN PARIS between 2016 and 2018. Lauren's career began as an Account Manager E-Commerce at Baobaz and included significant positions such as Consultante Senior Digital at Veepee and Category Manager at RueDuCommerce. With a Master's in Business Administration from the University of West Florida and a Master's in International Commerce from Ecole Supérieure du Commerce Extérieur, Lauren has a proven track record in e-commerce strategy, CRM, digital communications, and international market expansion.