Chrissy Montera

Chrissy Montera currently serves as Associate Vice President of Social Media & Influencer Strategy at Bath & Body Works, where extensive experience spans over 17 years. Positions held include Associate Vice President of Omni Brand Strategy & Engagement and Associate Vice President of Marketing, leading a team of 21 strategists and driving the Omni Marketing Strategy for the brand, valued at $8 billion. Montera's background includes significant achievements in launching marketing campaigns, establishing social media presence, and overseeing copywriting efforts, having directed the brand voice for various marketing initiatives. Previous roles include Freelance Copywriter at Portfolio Creative and Editor at The Publishing Group, Ltd., where a strong foundation in journalism was built at The Ohio State University, culminating in a Bachelor of Arts in 2006.