Giorgia Vago is an experienced marketing professional currently serving as the Marketing Director for Italy at Bauli Group since April 2024. Prior to this role, Giorgia was an Associate Partner at Bain & Company, specializing in the Consumer Products practice in EMEA. Giorgia has a significant background in the beverage industry, having held various positions at Campari Group from 2015 to 2022, including Aperitifs Marketing Director, where responsibilities encompassed the entire Aperitifs category for the Italian market. Key achievements during this time include launching new communication platforms for Aperol and leading the relaunch of Campari Soda and Crodino. Additionally, Giorgia worked as a Senior Global Brand Manager for Kinder Cereali at Ferrero, achieving successful product launches in multiple countries. Giorgia's academic credentials include a Master of Science in Marketing Management from Università Bocconi and a Master of Science in Strategic Market Creation from Copenhagen Business School.
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