Liz Griffin

Global Vice President, Social Commerce at Bazaarvoice

Liz Griffin has a diverse work experience in various high-level roles throughout their career. Liz is currently the Global Vice President of Social Commerce at Bazaarvoice since May 2022. Prior to this, they served as the Divisional Vice President of Content Acquisition Sales & Influenster at Bazaarvoice from January 2020 to April 2022. In this role, they excelled in selling multi-platform e-commerce and influencer marketing solutions to top-level CPG corporations and agencies, earning the title of Salesperson of the Year 2020. Liz also managed a team of seven enterprise sellers.

Before joining Bazaarvoice, Liz worked at Maker Studios Inc, which was acquired by The Walt Disney Company. There, they held the position of VP of Agency Strategy and Partnerships from January 2015 to February 2017, where they led high-level agency negotiations and managed two teams of six. Liz was responsible for increasing territory revenue. Liz also served as the VP and Head of Sales for the Central & SE region from September 2013 to December 2014.

Prior to their time at Maker Studios, Liz worked at Blip Networks as the Vice President of Southwest/Southeast Sales from April 2010 to September 2013. Liz also worked at Milligan Media as the Southwest Sales Director from March 2006 to April 2010, where they built and maintained client and agency relationships and worked with renowned publishers such as Conde Nast, Hearst, Hallmark Corporation, and Disney. Their earliest work experience was as an Account Manager at PaperCity Magazine from March 2005 to May 2006.

Overall, Liz Griffin has demonstrated success in sales and leadership roles, delivering strong results and cultivating fruitful relationships with clients and partners.

Liz Griffin attended the University of North Texas from 2000 to 2004, where they received a Bachelor's degree in Journalism/Advertising.

Links

Timeline

  • Global Vice President, Social Commerce

    May, 2022 - present

  • Divisional Vice President Content Acquisition Sales Influenster

    January, 2020

A panel showing how The Org can help with contacting the right person.