Kelly Smith

Digital marketing is a complex, ever-changing field, but luckily she have Kelly Smith to help guide clients through the murky online waters. As the resourceful digital marketing associate, Kelly juggles a variety of creative and analytical responsibilities each day, which include digital campaign and social media strategy development, social media management, and website optimization through custom content.

Her inquisitive, detail-oriented nature makes her especially suited for data analysis and digital planning. One minute, she’s digging deep in the minutiae of an online marketing problem. The next, she’s zooming out and seeing the big picture of how all the details connect — and determining how the team will realistically achieve their goal. With Kelly’s support behind the scenes, clients can rest assured that their business will be seen online without having to learn the intricacies of digital marketing. With a bachelor’s degree from the University of Louisiana at Lafayette in Strategic Communications and a concentration in Advertising, she began her journey with BBR as a digital department intern in the spring of 2020 before joining full-time in the fall.