Cristina Pagnucco

Cristina Pagnucco is an experienced marketing professional currently serving as the Manager of Digital Strategy at BC SPCA since June 2019, where responsibilities include developing digital strategies to support various animal welfare campaigns. Prior experience includes a role as Senior Brand Marketing Strategist, where innovative marketing strategies and brand refresh techniques were emphasized. As Marketing Director at BC Tech, Cristina restructured the marketing team and led significant rebranding efforts. Previous positions at SHOES.COM involved managing brand campaigns and social media strategies that significantly enhanced brand engagement. Early career highlights include pioneering social media strategies at Vega and managing public relations at All Inclusive Marketing Inc. Cristina possesses multiple certificates and diplomas in workplace mental health leadership, collaborative conflict resolution, public relations, and fashion design.