Maria Mateychina

Advisory Board Member at Be the Business

Maria Mateychina is an experienced professional with a strong background in ecommerce, marketing, and business development. Currently serving as an Advisory Board Member at Be the Business and as the VP and GM of Ecommerce at C&A, Maria has held various key roles in leading organizations such as VF Corporation, Levi Strauss & Co., and G-Star RAW. Previously, Maria co-founded BRAND BOX and held multiple positions at Philips, focusing on digital capability development and business development in retail. Academically, Maria holds a Master of Science in Marketing Management from the University of Groningen and a Bachelor of Science in Marketing Management from Truman State University, complemented by a diploma in Accounting and Finance from the High School of Commerce.

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