Sierra (Sisi) Ching is a Senior Product Designer and Design Lead at beehiiv, where strategic influence, collaboration, and comprehensive design creation are key responsibilities. Prior to this role, Sierra operated as a Freelance Product Designer, providing consultation services to various businesses, and served as Founding Lead Product Designer at COHO, successfully launching two mobile apps within a year. Experience includes contributing to revenue growth at On Deck as a Design Associate and enhancing user experiences at BeyondHQ as a UX Design Consultant. Sierra also played a pivotal role in community engagement as Design Community Lead at ADPList, coordinating numerous events, and helped launch the Medium publication Amazing Together. Educational credentials encompass a Bachelor of Science in Environmental Science from the University of Oregon and an Associate of Science in Finance from The University of Tulsa.