Andreia Firmino da Silva

Andreia Firmino da Silva is a seasoned procurement professional with extensive experience in category management and strategic purchasing. Currently serving as Global Category Manager for Procurement Indirects Logistic Services at Beiersdorf since April 2018, Andreia previously held the role of Regional Category Manager at Beiersdorf Manufacturing Mexico until June 2024, overseeing raw material procurement. Prior experience includes a Senior Buyer position at Kasai Mexicana SA de CV, where responsibilities involved developing strategic purchasing plans and supplier data analysis, and a similar role at PRETTL group, focused on enhancing profits through effective purchasing strategies. Andreia holds a degree in International Business from Universidad de Guanajuato and a Master's in Corporate Finance from Universidad de La Salle Bajío.