Jasmin Quellmann

Jasmin Quellmann is an experienced marketing technology professional currently serving as the Head of Marketing Technology & AI at Beiersdorf since January 2011, leading a global team of nine in optimizing marketing strategies across various digital platforms. Previous roles include Head of Studio NX, where responsibility included managing global content creation, and Global Product Owner/Manager for Product Information Management, achieving significant milestones such as rollouts in over 35 countries and enhancing sales through high-quality content. Quellmann also held the position of Digital Marketing Manager, driving successful brand relaunches for NIVEA MEN with notable increases in digital reach and fan engagement. With a strong background in online brand management as a consultant, Jasmin has consistently delivered impactful digital strategies and tools, alongside earlier experiences in internships and project management at Siemens. Educational qualifications include a Diplom in Business Administration from Leuphana University of Lüneburg and additional studies in international marketing.