Vaaeza Shahab

Vaaeza (Vee) Shahab is a Global Brand Manager for the Babybel Platform at Bel, where notable achievements include winning the “Role Model – Dare Care Commit” award at the 2024 annual summit. Prior experience includes roles at Unilever as a Senior Associate Brand Manager for Blueair, where leadership in marketing efforts for innovation launches was demonstrated, and at Edelman as a Senior Account Executive overseeing PR and brand communications for prominent clients. Vaaeza's early career involved significant contributions to media relations and influencer management at various PR agencies. Educationally, Vaaeza holds an MBA focusing on Entrepreneurship and Strategic Innovation from Gies College of Business and a BS in Broadcast Journalism from the University of Illinois Urbana-Champaign.