Alexandre Serodio

Alexandre (Alex) Serodio is a seasoned entrepreneur and industry leader with extensive experience in business development and management across various sectors. As the Founder and CEO of Beleza na Web since 2007, Serodio has also held significant roles such as Managing Director at Grupo Boticário and Personal Care Business Development at Stepan Company. Besides mentoring as an Endeavor Entrepreneur and Ambassador since 2016, Serodio has enriched educational qualifications through programs at esteemed institutions like Harvard Business School, Columbia Business School, and Stanford University. Serodio's academic foundation includes a Bachelor's degree in Economics and Advertising from Pontifícia Universidade Católica de São Paulo.