Katie Hurd

Katie Hurd is an accomplished professional with extensive experience in sales operations and marketing within the telecommunications sector. Currently serving as Director of Sales Operations at Bell since November 2013, Katie oversees the management of annual price increases for 3 million customers, ensuring minimized product downgrades and cancellations while protecting average revenue per user (ARPU). Katie's previous roles at Bell Canada include Senior Manager Field Sales Strategy and various marketing specialist positions focused on strategy, planning, and pricing. Prior experience includes a marketing internship at Four Seasons Hotels and Resorts, where market research was conducted to enhance loyalty programs. Katie holds a Bachelor of Commerce in Marketing and International Business from McGill University.