Anna Mercadé Alonso

Anna Mercadé Alonso has extensive experience in digital marketing and e-commerce. Anna is currently the Head of Digital at Bella Aurora Labs S.A., where they are responsible for developing the global digital business strategy and marketing plan, managing online distribution channels, and increasing revenue generated through online sales. Prior to this, Anna worked as a Digital Marketing Director at Selenta Group, overseeing the design of the digital business strategy and managing the digital marketing budget. Anna also served as the E-Commerce and Digital Manager at Catalonia Hotels & Resorts, where they were responsible for defining and implementing the online marketing strategy, managing online distribution channels, and maximizing revenue in online channels. Additionally, Anna has experience as a Senior Digital Marketing Coordinator at Peli Products, S.L.U., where they managed online marketing campaigns and coordinated distribution channels. Anna has also held positions in corporate communication at Applus IDIADA and online learning tools development at Universitat Pompeu Fabra. Anna's diverse work experience showcases their expertise in digital marketing, online sales, and strategic planning.

Anna Mercadé Alonso has a diverse education history. In 2000, they obtained a degree in Translation and Interpreting from Universitat Pompeu Fabra, with a focus on Economics and Law along with proficiency in English and French. Anna then pursued further education and earned an International Master in Management from EADA Business School in 2004, with a specialization in Management and Economics. In 2009, Anna enrolled in Universitat Pompeu Fabra again to pursue an Executive Master in Marketing, focusing on Marketing and Communication (Online and Offline), which they completed in 2010. Anna's educational journey continued in 2016 when they attended Esade for an Executive Master in Digital Business, specializing in E-Commerce/Electronic Commerce. Additionally, in the same year, they completed the Digital Marketing Program at Santa Clara University Leavey School of Business in Silicon Valley.