BenFit-Nutrition GmbH
Ifra Sall has a diverse work experience, starting with a role in Bayer as an Apprentice from September 2007 to January 2010. They then worked as an HR Generalist in Bayer from January 2010 to May 2011. In May 2011, Ifra joined LANXESS as a Market Analyst, where they were responsible for customer relation management, business reporting, market and competition analysis, global market potential analysis, sales forecasting, and material flow analysis. They held this role until January 2015.
From January 2015 to September 2017, Ifra worked as a Manager in Business Strategy at LANXESS. They then transitioned to the role of Manager in Digital Technology Solutions from September 2017 to January 2021. In this role, they likely oversaw the implementation of digital technology solutions and managed its associated projects.
In January 2021, Ifra became the Strategy Lead for Pricing, Procurement, and Supply Chain at LANXESS until October 2022. Following that, they assumed the position of Vice President - Strategy & Integration - LANXESS Material Protection Products in October 2022 until the present time.
In addition to their roles at the LANXESS company, Ifra also had other positions. They served as a Partner and CTO at BenFit-Nutrition GmbH starting in March 2019. Currently, they are also the Co-Founder of WIMB Logistics since May 2021.
From 2010 to 2014, Ifra Sall attended FOM Hochschule für Oekonomie & Management, where they obtained a Bachelor of Arts degree in Marketing & Sales, focusing on International Management.
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BenFit-Nutrition GmbH
Wir bei BenFit Nutrition verbinden die Liebe zum Sport mit der Leidenschaft für gutes Essen. Unsere Vision ist es, schmackhafte Fitness-Nahrung zu entwickeln für Sportler und alle anderen, die etwas für den Aufbau, den Erhalt oder die Regeneration ihrer Muskulatur tun möchten. Kurz: Wir wollen gutes Essen mit ernährungsphysiologischem Mehrwert kombinieren. Wir setzen unsere Vision von gutem Essen mit ernährungsphysiologischem Mehrwert um. Den Anfang machte glutenfreies Proteinbrot gefolgt von vielen weiteren Neuheiten u.a. auch in bio und veganer Qualität. Nach massivem Wachstum im E-Commerce, stehen die Zeichen nun auf Wachstum im Retail sowie international. Eine eigene Logistik vereinfacht weiterhin viele Prozesse und eröffnet weitere digitale Innovationsansätze. Weitere Innovationen werden folgen. Dabei wird der Geschmack immer Mittelpunkt stehen – seid gespannt!