Cheryl Han

Chief Digital Officer & Head Of Customer Strategy at Bergdorf Goodman

Cheryl Han has extensive work experience in the retail and marketing industries. Cheryl is currently the Chief Digital Officer & Head of Customer Strategy at Bergdorf Goodman, a position they have held since March 2023. Prior to this role, they served as the SVP of Bergdorf Goodman Online & Customer Strategy from March 2022 to March 2023, and as the VP of Bergdorf Goodman Online & Customer Strategy from October 2020 to March 2022. Cheryl also worked as a Consultant at Bergdorf Goodman from September 2018 to January 2020.

Before joining Bergdorf Goodman, Cheryl worked as a Consultant at the Neiman Marcus Group from April 2017 to April 2018. Additionally, they co-founded and served as the CEO of Keaton Row, a personal styling service, from May 2011 to February 2017. Earlier in their career, Cheryl worked as a Marketing Manager at Clarins from October 2007 to July 2009, and as an eCommerce Marketing Manager at L'Oréal from July 2004 to July 2007.

Cheryl Han completed their education with a B.S. in Economics from the Wharton School of Business at the University of Pennsylvania, where they attended from 2000 to 2004. Cheryl then pursued further education at Harvard Business School, earning their MBA from 2009 to 2011. Before attending university, Cheryl Han studied at Monte Vista High School.

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Timeline

  • Chief Digital Officer & Head Of Customer Strategy

    March, 2023 - present

  • SVP Bergdorf Goodman Online Customer Strategy

    March, 2022

  • VP Bergdorf Goodman Online Customer Strategy

    October, 2020

  • VP Bergdorf Goodman Online

    February, 2020

  • Consultant Bergdorf Goodman

    September, 2018

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