Fraser McGuire

Fraser McGuire is an experienced professional in the beverage sector, currently serving as Commercial Director at Berkmann Wine Cellars since April 2017, with previous roles including Sales Director and National On Trade Sales Director. Prior to this, Fraser held the position of Sales and Marketing Director at Amathus Drinks PLC from June 2016 to March 2017. Between April 2012 and January 2016, Fraser was Commercial Director at Enotria Winecellars Ltd, having also served as On Trade Sales Director. Earlier experience includes UK Sales Director - On Trade at Whyte and Mackay from July 2007 to April 2012 and Senior Trade Marketing Manager at Bacardi from 2004 to 2007.