Sunny Lee is an accomplished design professional with extensive experience in user experience (UX) design, particularly in augmented reality (AR). Currently serving as Lead UX Designer for Best Buy since February 2019, Sunny leads the prototype design for multi-channel AR experiences and collaborates with project managers, engineers, and executives on strategic decisions. Previous roles include UX Designer at Samsung Electronics America, where Sunny piloted significant digital service redesigns and worked closely with cross-functional teams. Past positions also encompass Senior Creative Lead at Studio/216, Technical Director at GAMMAHAUS, and 3D Artist at NEOSCAPE, among others, where Sunny demonstrated expertise in managing projects that blend technology and design. Educational qualifications include a User Experience Design certification from General Assembly, a Master of Design Research from SCI-Arc, and a Bachelor of Science in Architecture from the University of Texas at Arlington.
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