Cherie Velez

Cherie Velez possesses extensive experience in sales and marketing within the horticultural industry, currently serving as Vice President of Sales & Marketing at Bethel Farms since September 2019. Prior to this role, Cherie held various positions at Costa Farms, including National Sales Director for Home Depot and a Sales Associate, contributing to a strong foundation in sales strategies. Additionally, Cherie worked at Delray Plants, Corp as National Sales Manager for 14 years, enhancing expertise in managing and directing sales efforts. This diverse background showcases Cherie's leadership capabilities and strategic vision in driving sales growth and marketing initiatives.