Rubert Rietkerk

VP Demand Generation & Marketing at Betty Blocks

Rubert Rietkerk has held a number of roles in the field of marketing and business development. Rubert began their career in 2003 as the Marketing Director at Verizon Enterprise Solutions. In 2017, they moved to MARKaaS as the Marketing & Business Development Director. In 2019, they joined ServiceNow as the Customer Marketing Manager. Most recently, they have been the VP Demand Generation & Marketing and VP Marketing at Betty Blocks since 2022.

Rubert Rietkerk obtained their Ir. in Telematics from the University of Twente between 1980 and 1986. Rubert also holds certifications from the Growth Tribe Academy, ITSMA, and the Confederation Europeenne du Marketing - European Marketing Confederation. These certifications include the Growth Hacking Crash Course (obtained in June 2017), the Account Based Marketing Certification Program (obtained in February 2016), and the Senior Marketing Professional certification (obtained in September 2017).

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Timeline

  • VP Demand Generation & Marketing

    October, 2022 - present

  • VP Marketing

    July, 2022

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