Karissa Ballentine

Karissa Ballentine is an accomplished marketing and innovation leader with extensive experience in brand strategy and growth across various sectors. Currently serving as the Director of Innovation, Strategy & Growth at B&G Foods Inc. since January 2024, Karissa previously held the position of Vice President Brand Strategy & Innovation at meati™ from June 2023 to January 2024. Prior roles include leading Green Giant Innovation at B&G Foods Inc., and serving as Vice President Marketing at HEX Performance. Karissa's expertise in brand management spans notable brands at Danone, including Silk and So Delicious, as well as roles at Johnson & Johnson Consumer Products Company and News America Marketing. Karissa holds an MBA in Marketing from Texas McCombs School of Business and a B.B.A. in Marketing from the University of Colorado Boulder.