Felipe Garcia

Chief Digital Officer at BIBS

Felipe Garcia is an accomplished executive with extensive experience in leadership and digital strategy across various sectors. Currently serving as Chief Digital Officer at BIBS since January 2023, Felipe previously held roles including Chief Customer and Digital Officer at Flying Tiger Copenhagen, Chief Executive Officer at Namshi.com, and EVP, Director of Fashion at Lazada Group. Felipe's tenure at Amazon UK involved significant positions such as GM, Senior Category Leader Fashion and European Category Leader, where responsibilities included P&L management and multi-functional team leadership in the Clothing & Accessories category. Felipe also served at Staples in various capacities, including Head of European Implementation and European Category Manager, leading category management and merchandising operations across Europe. Felipe holds degrees in International Business Studies from Universitat de Barcelona and European Business Studies from London Metropolitan University.

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