Islam Roushdy

Islam Roushdy is an experienced marketing professional with a background in trade marketing and sales development across various industries. Currently serving as the Regional Trade Marketing Manager for the Middle East at BIC since September 2015, Islam manages categories including Stationery, Lighters, and Shavers. Prior to this role, Islam held the position of Trade Marketing Manager for North East Africa Markets at BIC. Previous experience includes roles such as Trade Marketing and Sales Development Manager at Danone Dairy and multiple positions at Coca-Cola, including Channel Marketing Executive and Key Account Channel Developer. Islam holds a Bachelor’s degree in Marketing and International Business from Modern Sciences and Arts University.