BigCity Promotions
Mayank Shukla has a diverse work experience in various roles and positions. Mayank recently worked at BigCity Promotions as the Regional Head (South) for Client Servicing, where they were responsible for leading client servicing, managing operations and fulfillment, and building and growing relationships with key accounts. Prior to that, they founded Bullfinch Ventures, where they focused on creating new intellectual properties and developing platforms for brands to showcase their competitive edge. Mayank also worked at Broadcast1 as the Head of Operations and Strategy from 2016 to 2018. Earlier in their career, Mayank held multiple roles at SkillTree Global Knowledge Consortium, including Head of Research and New Initiatives, Sr Strategist, and Program Evangelist.
Mayank Shukla completed their ePGP degree in Marketing/Marketing Management, General from the Indian Institute of Management Ahmedabad from 2018 to 2020. Prior to that, they obtained a Bachelor of Technology (BTech) degree in Information Technology from Uttarakhand Technical University between 2008 and 2012. There is no information available regarding their education prior to these two degrees, as the institutions and fields of study are unspecified.
BigCity Promotions
BigCity is an independent marketing agency that specializes in Consumer Promotions, Loyalty Programs, Partnerships, and Contests - all using a combination of rewards, technology, and insights into consumer behaviour. Pioneers in this industry in India, we have built the most comprehensive network of over 50,000 partners globally. In the last 16 years, we have delivered 7,000+ promotions touching over 60 Million customers. Our incentives have been used by 300+ brands in India. With the expertise in 'everything promotions', and a team of creative, enthusiastic professionals, we create bespoke solutions. We can offer rewards suited to the brand's marketing strategy, relevant to the lifestyles of their consumers. The consumer rewards range from free holidays, spa sessions, movie tickets, getaways, dining, wellness, Xtreme sports, and so on. We house a 360° service offering, covering Product sourcing, Redemption, Campaign delivery (Offline, Online, Mobile, Apps, Bots), Account Management, Creative and Legal aspects. This includes a dedicated concierge line who communicate with the brand's customers, answer promotional queries, give advice on venue availability and make reservations and ensure that, the customers always enjoy a world-class experience.