Big Red Group
Jie (Sonia) Zhao is an experienced financial accountant with a robust background in accounting, having held various positions since 2011. Currently serving as a Financial Accountant at Big Red Group since November 2018, Jie Zhao has previously worked as an Accountant at Adrenaline Experiences and A&J Australia P/L, responsible for tasks such as monthly management report preparation, bank account reconciliation, and BAS reconciliations. Earlier experience includes a role as a Capital Gain Tax Accountant at State Street, where Jie Zhao generated reports to assist clients with taxable income and distribution calculations. Jie Zhao holds a Master's degree in Accounting from Western Sydney University, obtained between 2007 and 2009.
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Big Red Group
Big Red Group is the largest experience network in Australia and New Zealand. A powerful connector that provides more than 3000 experience operators with quality customers and the tourism industry with trusted intelligence and partnership. Australian owned, Big Red Group operates an industry-leading platform, enabling the wholesale distribution of experiences through domestic and international partners, powering its renowned domestic marketplaces RedBalloon, Adrenaline, Experience Oz, and Everything NZ. Equipping in-destination experience retailing through hotels and travel agents through its Local Agent offering. As well as a suite of software products and services to support experience operators grow their businesses. With a purpose to ‘shift the way people experience life’, Big Red Group seeks to reduce the tide of consumption. Encouraging people to choose ‘stories over stuff’ at every opportunity. Together with our experience operators, we are on track to deliver an experience every second by 2030. We are The Experience Network.