Mario Nicotra

Mario Nicotra is the current CMO at BigProfiles. Prior to this, they worked as a digital strategist at Target In Srl from March 2019 to March 2020. Mario is responsible for managing relationships with customers and suppliers, analyzing creative and digital briefs, and structuring Out Of Home and Digital Out Of Home projects for large companies and multinationals. For clients of different calibers, they create and follows digital strategies (Focus SEO and/or SEM), both for sales/visits growth and for brand awareness or inbound marketing actions.

Before joining Target In Srl, Mario Nicotra worked at Ecotherm from November 2016 to February 2019 as the head of marketing, corporate communication, and internal affairs. Mario was responsible for carrying out a major re-branding action from the very beginning, followed by managing the company's digital channels, internal and institutional communication. Mario organized trade fair stands, PoC for privacy management and support to the Bid Office. Mario also created promotional gadgets and organized internal and external events.

Content marketing is not easy and Mario Nicotra has honed their skills while at Ecotherm to achieve great results.

Mario Nicotra holds a Laurea triennale in Comunicazione Pubblica e D'Impresa from Sapienza Università di Roma, as well as a Maturità Scientifica in Scientifico from Liceo Scientifico. Mario also has various certifications from BigProfiles, Lynda.com, and other organizations in fields such as Google AdWords, Bing Ads, Conversion Rate Optimization, and International SEO.

They are on a team with Valerio De Blasio - CTO, Marco Grani - Head of Customer Success, and Andrea Baiocco - Country Manager, Italy & Spain. Mario Nicotra reports to Lorenzo Luce, CEO & Co-Founder.