Zihan Liu

Social Media Influencer at Bilibili

Zihan Liu is a product manager with extensive experience in international cooperation, content creation, and social media management. Currently at Viva La Vida in Berlin since December 2020, Zihan focuses on researching hot topics and developing multi-platform brand content. Simultaneously, Zihan operates as a social media influencer at bilibili Group, managing channels and collaborating with brands for promotions. Previous entrepreneurial endeavors with Kindness Punks involved overseeing marketing, e-commerce operations, and team management. Additional roles include a marketing internship at KIKO MILANO and a product management position at HUAHUI ENTERTAINMENT, where Zihan gained expertise in product design and data analysis. Zihan holds a Bachelor of Science in Management from ESCP Business School and has participated in an exchange program at Tsinghua University.

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