Mincho Minev currently serves as the Shopper Marketing Team Lead at Billa Bulgaria Ltd., a position held since December 2020, where responsibilities include managing shopper contact areas related to promotion and pricing policies, utilizing market research data for company growth, and overseeing promotional planning. Previously, from May 2019 to November 2020, Mincho held the role of Promotions Manager at REWE International AG, focusing on standardizing reporting processes for Category Management within BILLA CEE. Mincho also worked as Promotions Manager at Billa Bulgaria Ltd. from June 2013 to May 2019, coordinating leaflet preparation and supporting article selection through data analysis. Early career experiences include roles as Junior Financial Controller and Trainee Controlling at Billa Bulgaria, and internships at Kreston BulMar and ProCredit Bank. Educational qualifications include a Master’s and Bachelor’s degree in Finance from the University of National and World Economy.
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