Gemma Cook

Gemma Cook is a seasoned communications professional with extensive experience in global brand and product communications across notable companies. Currently serving as Senior Director of Global Brand PR at Binance since August 2022, Gemma previously held multiple roles at TikTok, including Global Consumer Product Comms and Global Consumer Brand Communications. Prior experience includes leading UK communications for Amazon's Alexa & Echo, serving as Head of PR for HMD Global, and managing consumer PR for Samsung Electronics. Gemma's career began with roles at Kazoo PR, Argos, Pioneer Electronics, and Red Bull. Gemma holds a BA (Hons) in Business with Marketing from the University of Brighton.