Henry Bestritsky has over 30 years of experience in driving successful digital transformation, sales, and marketing initiatives across various industries, including logistics, software, and eco-friendly laundry products. Henry is the current CEO of Binary Advisers, leading the migration of companies from Lotus Notes and HCL Domino. Prior to this, they were a Senior Regional Sales Director and Low-code Transformation Strategist at HCL Technologies Ltd, a CEO at StrataBlue, and a CO-CEO at Binary Tree Inc., where they drove successful software and services-based partnerships with enterprise clients such as JPMC, GSK, Novartis, and American Express. Henry also served as the Chief Marketing/Technology Officer at Ecoegg US, where they developed and executed a comprehensive marketing plan to drive customer net-new traffic leveraging Facebook/Google paid advertising and GEO targeting.
From 1985 to 1990, Henry Bestritsky attended New York University's Polytechnic School of Engineering, where they earned a Bachelor of Science degree in Computer Science.
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