Leticia Bleijert is an experienced business developer currently employed at Bindinc. since October 2018, where responsibilities include developing and validating innovation projects, conducting digital experiments, and overseeing project plans and budgets. Additionally, Leticia has managed projects such as "Blijtijds Puzzelen," a unique puzzle book, and the "Voor elkaar loterij," a charity lottery aimed at addressing loneliness. Prior to Bindinc., Leticia worked at Ster from June 2000 to May 2018 in various roles including Productmanager Video, Manager Inventory & Traffic, Sales Analyst RTV, and TV Planner, focusing on commercial policy, product propositions, team coordination, and advertising optimization. Education includes training at de Baak and ICM opleidingen & trainingen and studies at Hogeschool Gelderland.