Caroline Martinez's work experience begins with their role as a Hostess at Blue Goose Cantina from June 2013 to October 2014. Caroline then worked as a Summer Intern at Pickard Design Studio for three months in 2015. In 2016, Caroline completed a Summer Internship at Studio F2, LLC. Caroline later served as a Bartender at Fuzzy's Taco Shop from June 2018 to October 2018. In 2018, Caroline also worked as a Marketing Strategist Intern at The Richards Group, where they collaborated with a team to create a campaign for Charles Schwab. From January 2019 to May 2019, Caroline worked as a Campaign Coordinator at Alliance Integrated Marketing Services.
Caroline then transitioned to a career in customer marketing, starting as a Sales Development Representative at Drifter from June 2019 to February 2020. Caroline then joined Birdeye, where they held multiple roles. Caroline started as a Customer Marketing Specialist from March 2020 to September 2021, managing Birdeye's review program and driving the Customer Referral Program. Caroline then advanced to become a Customer Marketing Manager, taking on responsibilities such as hosting customer webinars, coordinating customer advocacy programs, and managing the Customer Referral Program. Following this role, they became a Customer Marketing Team Lead from April 2022 to March 2023. Currently, Caroline holds the position of Manager, Customer Marketing at Birdeye, starting from March 2023.
Caroline Martinez completed their Bachelor's Degree in Marketing from Texas Tech University - Rawls College of Business from 2014 to 2018. In addition to their degree, they also obtained several certifications including Google Analytics, Content Marketing, Google Ads Mobile, Hootsuite Platform Certification 2018, Email Marketing, and Inbound Marketing. These certifications were obtained from various institutions such as Google, HubSpot, and Hootsuite, with the earliest certification obtained in February 2018 and the latest in May 2018.
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