Mariah Henninger is an accomplished professional in the eCommerce and merchandising sectors, currently serving as Manager of Personalization & Optimization at BIRKENSTOCK since June 2022. Previous roles include Associate Manager and Assistant Manager of Site Content eOS at Coach from June 2020 to June 2022, where Mariah played a key role in enhancing site content and user experience. Prior experience encompasses an eCommerce Merchandising Associate position at New Avon, managing product activations and improving customer retention strategies, as well as earlier roles at Lord & Taylor and Post & Nickel that focused on inventory management and sales growth. Mariah's career foundation includes a Bachelor of Science degree from the University of Nebraska-Lincoln, emphasizing textiles, merchandising, and fashion design, along with a strong background in communications and business administration.
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