Angela Zacarias is an experienced CRM Manager with a proven track record in the gaming industry, currently working at BitStarz Casino since March 2018. Responsibilities include developing customer retention strategies, A/B testing, and market research, while collaborating with various teams to enhance customer experience and data-driven initiatives. Previously, Angela held roles at Hero Gaming and Betsson Group, where achievements encompassed managing multichannel communication strategies, optimizing customer life cycles, and supervising CRM operations to meet quality standards. Angela's earlier career in art conservation and restoration laid a foundation in research and meticulous project management. Angela holds a degree in Conservation and Restoration from Instituto Politécnico de Tomar.
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