BKOOL
Angel Luis Fernández is a seasoned marketing professional with extensive experience in developing and executing global marketing strategies across various sectors, including cycling, eSports, and entertainment. Currently serving as the Global Director of Marketing at BKOOL since February 2021, Angel Fernández focuses on enhancing brand awareness and customer acquisition. Prior roles include serving as LATAM & Iberia Marketing Business Partner and Global Director of Brand & Product Marketing at Solera, Inc., where Angel Fernández collaborated with executive teams to shape brand positioning and go-to-market strategies. With a background that includes marketing management positions at Club Atlético de Madrid and Sony Interactive Entertainment Europe, Angel Fernández has demonstrated a strong capability in brand strategy, digital marketing, and cross-functional leadership. Educational qualifications include an Executive Master in Digital Business from Esade and a Bachelor's degree in Public Relations, Advertising, and Applied Communication from Universidad Complutense de Madrid.
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BKOOL
BKOOL is an immersive sports company that is shaping the future of indoor training with an ever-growing global community of #BKOOLers. We are dedicated to changing the future of indoor cycling and want to put you in control of your own training, with BKOOL you decide when, how, where and for how long you train. Don't let anything get in the way of making progress. Take your training to the next level with our Cycling Simulator, the most realistic and immersive indoor cycling experience. Join thousands of cyclists from all over the world and explore millions of incredible routes, (HD video, 3D graphics, and detailed map views), personalize workouts or compete in velodrome events. With the BKOOL Fitness app, you can forget the gym, everything you need to get in shape is at your fingertips. Work-out from the comfort of your own home without losing any of the intensity, train with expert instructors and enjoy their specially designed classes whenever you want. Join Team Unlimited, our cycling community is only getting bigger, with riders from all over the world joining every day. Compete in leagues, challenge other Bkoolers or join them in large group rides. Enjoy the thrill of riding with friends without having to leave the house. BKOOL is cross-platform. For PC, Mac and Tablets (Android and IOS). Download it free and find more information at www.bkool.com.