Isabella Rodriguez

Brand Manager at Black Rifle Coffee

Isabella Rodriguez is a skilled marketing professional with extensive experience in brand management and product innovation. Currently serving as a Brand Manager at Black Rifle Coffee Company since April 2024, Isabella has successfully expanded market share by 10% and developed a projected $35M innovation pipeline. Previous roles include Innovation Team Lead for Coffee Mate, Natural Bliss, and Starbucks Creamers at Nestlé, where strategic product pipelines were created based on market insights. Additionally, Isabella has held various positions at Stanley Black & Decker, including Product Manager and Associate Brand Manager, where responsibilities encompassed product launch strategies and brand-building initiatives. Early career experiences include marketing internships that showcased expertise in digital marketing and team collaboration. Isabella holds a Bachelor of Business Administration in Marketing from Towson University.

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