Malee Martinez - Lincavage currently serves as the General Manager at Black Rifle Coffee Company, a position held since November 2022. Previously, Malee was the Chief Operating Officer (Franchise) at Smoothie King from January 2017 to October 2021, overseeing day-to-day operations across five locations while focusing on profitability, brand execution, and human resources. Prior experience includes a role as Master Instructor and Defensive Tactic Instructor at Moon Stars TKD Academy from January 2006 to June 2015, which involved sales promotions, marketing, and training. Educational credentials include certifications in Nutrition and Fitness from the National Academy of Sports Medicine, Martial Arts & Fitness Training from Moon Stars Tae Kwon Do Academy, as well as studies in Music/Theatre and Music Business at the American Musical and Dramatic Academy.
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