Arushi K.

Arushi K. is a seasoned professional in product marketing with extensive experience across various industries. Currently serving as a Senior Product Marketing Manager at Bloomreach since October 2024, Arushi previously held significant roles including Product Marketing & GTM Strategy Lead at Sitecore, where notable achievements included developing a Generative AI-powered Content Hub strategy, and leading market insights at Wunderkind. Arushi has also contributed as a Strategy Consultant for Blind Barber, focusing on go-to-market positioning, and played a key role at Peloton Interactive in integrating CRM and analytics for apparel. Arushi's career began at CHANEL in customer insights and analytics, following initial roles at L2 Inc. and Tommy Hilfiger. Arushi holds a Bachelor of Science in International Trade and Marketing from the Fashion Institute of Technology.