ZU

Zoe Unverferth

Marketing Communications Manager at Blue Sky The Color of Imagination

Zoe Unverferth has a diverse work experience in various industries. Zoe currently works as a Marketing Communications Manager at Blue Sky The Color of Imagination since April 2021. Before that, they worked at MuteSix as an Influencer Marketing Manager from September 2020 to April 2021 and as an Influencer Marketing Coordinator from July 2020 to September 2020.

Prior to their role at MuteSix, Zoe worked at New Balance as a PR Temporary Associate from July 2019 to December 2019. Zoe assisted the Public Relations team with product specific launch events and played a key role in planning and executing New Balance's brand activation at ESPNW's 2019 Summit. Zoe also contributed to the development and execution of the Spring 2020 and Fall 2020 look book catalogs.

Earlier in their career, Zoe was a Marketing Intern at Yasso, Inc. from January 2019 to June 2019. Zoe played a crucial role in executing yearly goals and growth initiatives, managing influencer relations, and leading seeding programs on social media platforms.

Zoe also gained experience as a PR Intern at New Balance from January 2018 to June 2018. In this role, they supported PR and Marketing events and initiatives, facilitated sample requests, and managed communication with external PR agencies and media teams.

Additionally, they worked as a Communications Intern at Superfly from January 2017 to June 2017, where they supported PR efforts across multiple festival properties and assisted in the execution of press events.

Zoe's work experience also includes roles such as Sales/Wholesale Associate at Bittersweet Designs from April 2015 to June 2017, Stylist/Writer at Fashion and Retail Society - Northeastern University in 2016, Costume Build Assistant at Costume Shop - Northeastern University Theatre Department from September 2015 to September 2016, and Sales/Support Staff at Cupcake Clothing from October 2013 to August 2015.

Throughout their career, Zoe has demonstrated their skills in marketing, communication, event planning, influencer management, and project coordination.

Zoe Unverferth obtained a Bachelor's degree in Communication Studies/Theatre from Northeastern University, where they attended from 2015 to 2020.

Links

Previous companies

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Timeline

  • Marketing Communications Manager

    April, 2021 - present