Erik Martinez

EVP & Co-Owner at Blue Tangerine

Erik Martinez is an experienced executive with a diverse background in marketing, ecommerce, and business management. Currently serving as Executive Vice President at Blue Tangerine Solutions since February 2017, Erik has previously held significant positions including Partner at CohereOne and President and Owner at Triad Analytics, where comprehensive data-driven strategies for growth were developed. Erik's expertise extends to driving customer acquisition and retention as a Senior Marketing Consultant at J. Schmid & Assoc. Inc. and leading ecommerce initiatives for Peruvian Connection. With a strong foundation in strategic planning and P/L management gained during tenure as Vice President of Marketing and Information Technology at Design Toscano, Erik's career began with roles in circulation management at Road Runner Sports and Levenger. Erik holds a BS in Business-Marketing from the University of Colorado Boulder’s Leeds School of Business.

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