Sylvie Peyronnet

Sylvie Peyronnet has extensive experience in marketing and project management, currently serving as a Marketing Project Manager for the Retail business line at BNP Paribas Personal Finance since October 2015. Key achievements include the launch of a Retail Community knowledge management platform, the development of training for Key Account Managers, and the implementation of a Net Promoter score for B2B activities. Prior roles encompass marketing and sales development at LaSer Group, project leadership at TOTAL focused on prepaid fuel cards, and project management at Accor Services, where contributions to B2B and B2C prepaid programs were significant. Additionally, Sylvie held various managerial positions in the hospitality industry, including General Manager at Hôtel Mercure Paris Pont de Bercy, showcasing strong leadership in operations and marketing strategy development. Educational credentials include a master's degree in Marketing and Commercial Development from ESSEC Business School.