Valérie Lesaux

Valérie Lesaux is currently serving as the Marketing Transformation Manager at BNP Paribas since September 2022, focusing on digital transformation and enhancing marketing teams' skills in using Adobe Campaign. Previous experience includes a role as Global Customer Marketing Project Manager at BNP Paribas Personal Finance, where Valérie led a Relationship Marketing Digital Transformation program and contributed to international B2C transformation initiatives. Earlier positions include consulting in relational marketing and CRM at Groupe LaSer - LaSer Loyalty, and operational marketing roles within Groupe LaSer, demonstrating expertise in multi-channel marketing strategies, campaign management, and customer segmentation. Valérie holds a Bac +4 degree in Marketing and International Strategies from EBS Paris.