Jessica Doody is an accomplished product manager and entrepreneur with extensive experience in the fitness and innovation sectors. Currently serving as a product manager at Boast since April 2021, Jessica also holds positions as a venture coach and advisor at Platform Calgary, and as an innovation coach at The Northpine Foundation. Jessica founded WomanStrong Training, Edmonton's first women's only CrossFit community, and created the GirlStrong Gang program for young girls. Previous roles include lead program manager at Startup Edmonton and CEO/co-founder of Forged By Fire CrossFit, where product development and digital marketing strategies were effectively implemented. Jessica has a Master of Management degree in Innovation and Entrepreneurship from Smith School of Business at Queen's University and a Bachelor of Science degree from the University of Alberta, along with various certifications in coaching and design.