Drew Abreu

Digital Marketing Manager at Boats Group

Drew Abreu has over six years of experience in various digital marketing roles. Their most recent role as Digital Marketing Manager at Boats Group started in October 2020. Prior to that, they worked as the Senior Manager of Digital Marketing at PropertyForce from May 2019 until October 2020. During their time at PropertyForce, they successfully brought all outsourced digital marketing efforts in-house, resulting in cost savings and increased efficiency. Drew also turned Paid Social into a profitable channel and scaled Paid Search consistently quarter over quarter. Before PropertyForce, they worked as the Head of Digital Media at Florida Home-Improvement Associates from December 2017 until May 2019. Drew also worked in various roles at Boats Group, including Search Engine Marketing Lead in 2017 and, most recently, Digital Marketing Manager in 2020. Drew was responsible for the Search Landscape of over 65+ marinas and boat dealerships while at Boats Group. Drew's earlier experiences include working as an SEO Analyst at John Wiley and Sons from February 2016 to July 2017, where they conducted full website audits and was responsible for over $300k monthly spend. Drew started their career as an SEO/SEM Analyst at Chatter Buzz in June 2014 and transitioned to directly handle ten SEO accounts.

Drew Abreu completed a Bachelor's Degree in Communication and Digital Media, as well as a minor in Digital Communication and Media/Multimedia, at the University of Central Florida from 2014 to 2016. Additionally, Drew obtained an Analytics Certification from Google in June 2017 and an Inbound Certification from HubSpot in June 2015.

Links

Timeline

  • Digital Marketing Manager

    October, 2020 - present

  • Search Engine Marketing Lead

    July, 2017