Sergio Vergara

Sergio Vergara is the CDO, CMO, and co-founder of Bold. Sergio has over fifteen years of experience in design, marketing, and innovation.

Sergio started their career as an executive marketing at Zientte from 2005 to 2009. Sergio then became a professor of design at Universidad de Los Andes from 2015 to 2018. In March 2015, Sergio founded Brujita Design & Innovation and served as the CDO. Sergio was responsible for supervising and developing Brujita's design projects, such as branding and graphic design, UX/UI, and interior design in order to achieve optimal user experiences for the target market. Sergio left Brujita in December 2019 to pursue their current role at Bold.

At Bold, Sergio is using their expertise in design and marketing to create an innovative platform that helps businesses grow. Sergio is passionate about helping businesses reach their full potential and is constantly thinking of new ways to improve the Bold platform.

Sergio Vergara has a Master in Product Design from Domus Academy and a Bachelor of Business Administration (B.B.A.) from CESA.

They are on a team with and Jorge Ulloa - CTO & co-Founder. Their manager is José Vélez, Founder & CEO.