Liza Carballo

Liza Carballo has over 20 years of experience in the consumer health industry. Liza began their career in 1998 at Young & Rubicam as an Account Manager. In 2004, they moved to Forest Laboratories (now Allergan) as an E-marketing Manager. In 2005, they joined Danone as a Brand Manager. In 2009, they joined Pfizer as a Sr. Marketing Manager where they were responsible for uncovering deep consumer insights and translating them into action. In 2011, they joined Combe Incorporated as a Regional Category Director, Hair Color and was later promoted to Global Category Director, Intimate Health and Director, Feminine Care. In 2018, they joined Bonafide Health as Chief of Operations & Program Management, VP, Brand & Customer Experience, and Executive Director, Women's Health. In this role, they were responsible for leading the Bonafide Women's Health consumer efforts across the product portfolio.

Liza Carballo completed their MBA at Columbia Business School with a focus in Marketing and Management. Prior to that, they obtained their BA from Yale University in History.