Efrat Blaier

Efrat Blaier is an accomplished professional with extensive experience in product management and technology. Currently serving as VP of Product at Bookaway since February 2025 and as a Featured Speaker at Product School from January 2023, Efrat inspires future Product Managers. Previously, Efrat held roles at Fiverr as Group Product Manager, leading various product initiatives, and co-founded Mmuze, recognized as a Conversational AI Cool Vendor by Gartner in 2019. Earlier experience includes positions at Kontera and the IDF, emphasizing software development and team leadership. Efrat holds a Master of Science in Computer Science from Tel Aviv University and an MBA, along with a BA in Computer Science from the Technion.