Lisa Pennell

Lisa Pennell currently serves as Vice President of Digital at Books A Million since November 2023. Previously, Lisa held multiple leadership roles in digital marketing and eCommerce, including Vice President of Digital Marketing & eCommerce and Director of Digital Marketing & eCommerce at Paul Fredrick from October 2019 to February 2024. Lisa's extensive experience also includes serving as VP of Digital Strategy and Digital Strategy Director at MGH, Inc., and a Director of Ecommerce/Digital Marketing at Jos. A. Bank Clothiers. Earlier positions include Ecommerce Marketing Manager at Discovery Communications, Internet Marketing Manager at Jos. A. Bank Clothiers, and Marketing Communications Manager at Davis Instruments. Lisa is an alumna of Villa Julie College.