Alison Biggan

As former President of Corporate Marketing at SAP, Alison brings more than 20 years of experience driving real-world impact through technology and the power of marketing. Having joined SAP through its acquisition of Business Objects, she led the company’s product marketing strategy, overseeing its global field and industry marketing teams, and played an instrumental role in the introduction and growth of flagship product SAP HANA in 2010.

Alison has held multiple global leadership roles in the platform business, including sales roles with the Vancouver Canuck Foundation, PGA Tour, and BC Lions. She attended the University of British Columbia and holds a Bachelor of Arts degree and a diploma in Marketing Communications from the British Columbia Institute of Technology.